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Questioning the manhood of speeding drivers


Chris
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A new Australian ad campaign is seeking to reduce road deaths by questioning the manhood of speeding drivers.

The series of TV ads shows women shaking their little finger - a gesture used to symbolise a small penis - as speeding male motorists race past.

The $A1.9m (£805,400, US$1.6m) campaign aims to make speeding socially unacceptable among young drivers.

The "Speeding. No-one Thinks Big of You" campaign will run on TV, in cinemas, at bus shelters and online.

The shock tactics of previous adverts that showed disturbing images of death and injury in road crashes have not worked, says the New South Wales state government authority behind the ads, the Roads and Traffic Authority (RTA).

Australian drivers hit below belt

:unsure:

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They want some of those ads up here. Plenty of 'Boy Racers' who all think they are Jim Clark.

The Burntwood bypass, built when the M6 Toll opened has also become a race track. It needs a blitz on the stupid buggers, with automatic scrapping of the cars. That might put a stop to this lunacy. Anyone can creep a little over the limit at times with a modern car, but there is a world of difference in a few mph over the top, and twice the limit that these fools sometimes do.

I don't know if the scheme will achieve anything. How often do these types stay in and watch TV?

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